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October 14, 2013

The Allstate Foundation's Purple Purse Campaign

*I received a  purple purse and compensation from the company. All opinions are my own and not influenced in anyway. My reviews are not always positive, but they are my personal and honest opinions. Other people's views and experiences with the product or products might be different from mine.

Did you know that domestic violence affects one in four women in their lifetime? That's more women than breast cancer, ovarian cancer and lung cancer combined.  The statistics are staggering, only about half of Americans say they would know how to help a victim of domestic violence. I have been very fortunate that I have not been impacted by domestic violence in my personal life, but I do have friends who are either living through it or have experienced it. Besides simply being supportive when they need my help, like a lot of Americans, I do not know how to properly help someone get out of violent relationship. 

The month of October is Domestic Violence Awareness friends. The good people at The Allstate Foundation are helping to give a voice to this issue with the Purple Purse campaign. Purple Purse, The Allstate Foundation's symbol for domestic violence, proudly represents a woman's way to escape the cycle of abuse by gaining financial independence.  Now in its third year, The Allstate Foundation's Purple Purse campaign has pledged to donate up to $350,000 to the YWCA for programs designed at assisting survivors of domestic violence and other women in need.

I received a purple purse carrying domestic violence information to share and pass forward to my friends. I actually took my purple purse to my MOPS group and share it with my friend Chrystal. We plan on passing this purse forward to everyone at our table and then to the rest of our friends. The reason why passing the purple purse is important is that it helps spark important conversations about domestic violence. Plus, for every purple purse passed through the end of October, The Allstate Foundation will donate $5 to YWCA. You can even pass a virtual purple purse by logging onto Facebook.com/PurplePurse or www.purplepurse.com. (A Spanish-language site is available at www.bolsomorado.com.) Each time a virtual purple purse is shared or re-shared, The Allstate Foundation will make a $5 donation to YWCA.

Please take a moment to visit the Purple Purse facebook page to support a worthy cause.


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