Eiler and Company today announced its newest brand, the be{tween}™ collection, a whimsical pima cotton line for girls sizes 7-14. The collection debuts with nine pieces of clothing ranging in price from $30-$60. Favorite garments include: happy hoodie, do the dress, lovem’ leggings, take the tank, skoot @ skirt, play in paisley, giddy gaucho, thanks tank and rockin’ ruffles
Created by designer Ashley Eiler, each original garment is designed to compliment another piece or be worn on its own. Future releases will be designed to work with the previous season in an effort to help build a functional wardrobe that is comfortable and flattering to a sometimes awkward age, and appropriate for their formative years.
To create the line, Eiler worked with girls in the 7-14 size range, showing them current clothing lines in the marketplace and asking their honest opinions about the be{tween} collection based on a system of “I would wear this everyday, sometimes or never.” The girls also helped Eiler with color selection and clothing prints, including solids and patterns.
“We want to meet the needs of mothers all over the country that yearn for an appropriate next phase of clothes for that growing little girl,” says Ashley Eiler, founder. “The line is a great blend for the girl who is progressive and for the mom who is hanging onto the memory of ruffles and matching outfits.”
DD was blessed with a really cute dress to review. The dress was the prefect fit on her. It is super soft and the design is girly enough for DD without being childish. She loves the dress and I do too.
I am very impressed by the quality of the dress DD received to review. I am looking forward to checking out the Fall collection and buying some clothes for DD from there when school starts in a couple of months.
As I was flipping through their catalog, I noticed that the company included 1 Peter 3:3-4 in it, which I thought was great, so I decided to include it here in my post:
"Your beauty should not come from outward adornment, such as elaborate hairstyles and the wearing of gold jewelry or fine clothes. Rather, it should be that of your inner self, the unfading beauty of a gentle and quiet spirit, which is of great worth in God’s sight. "
All in all, we love everything about this company. We love the designs, the quality of their clothes and especially the spirit behind it. We would recommend this company without any hesitation.
To buy the dress we received to review or to check out other cute clothes from the company, please visit the be{tween} website.
Many thanks to be{tween}. The company has generously offered 1 outfit as a giveaway prize to one of my lucky readers. This giveaway ends on July 26, 2012.
*You must follow Sugar Pop Ribbons through Google Friend Connect to be eligible to win this giveaway.
*You must also leave me a comment using the blogger comment form for this post to be eligible to win this giveaway.
Read the fine print:
* Lucky winner or winners will be selected through True Random Number Generator.
* If your profile page does not show your email address, please include your email address in your comment. For example: sugarpopribbons at yahoo dot com -- so that I may get in touch with you if you are selected as the giveaway winner.
* Each giveaway winner has 48 hours to respond to my email about getting the awesome giveaway prize to him/her. If the winner does not reply to my email within 48 hours, I will choose another winner using the True Random Number Generator.
* I do contact each winner via email. If anyone is curious about who the giveaway winner is for any of my giveaways, please go back to the original post of that giveaway. Once a winner is selected through random.org, I will post a screen shot of the number picked by random.org. You will be able to see which number has been selected and if you scroll down to the bottom of the page, you can cross check who the giveaway winner is.
*I received a free product (or products) for review purposes. I did not receive any form of compensation from the company. All opinions are my own and not influenced in anyway. My reviews are not always positive, but they are my personal and honest opinions. Other people's views and experiences with the product or products might be different from mine.

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65 comments:
I like the do the dress
I follow on GFC.
I like the Play In Paisley outfit.
I entered the Stuart Weitzman giveaway.
I like the shoot at skirt.
I like the do the dress
I love the rockin ruffles
love the happie hoodie and the rocking ruffles!
ykatrina at hotmail dot com
i like the thanks tank and rockin' ruffles
I like the take the tank
senna.sagani at gmail dot com
I love the happy hoodie and giddy gaucho
https://twitter.com/grateful_mom/status/226012677640683520
I entered little green
love the lovem leggins
I love the Do The Dress with the Lovem' Leggings.
tvpg at aol dot com
Entered the Wholly Guacamole GA
tvpg at aol dot com
Afternoon tweet: https://twitter.com/Dolphin4176/status/226819835928141824
tvpg at aol dot com
I follow.
slb3334@gmail.com
I like the rockin ruffles.
slb3334@gmail.com
happy hoodie
https://twitter.com/grateful_mom/status/227366740659671040
I like the rockin ruffles leggings and the take the tank shirt. thank you!
crystalfaulkner2000 at yahoo dot com
gfc follower! crystalf
I like the Do the dress
I like the rockin' ruffles
b dot ringer at hotmail dot com
I like the rockin ruffles pants with the take the tank.
hiwendyhi at yahoo dot com
Tweet:
https://twitter.com/ArtsyChaos/status/227625157550813184
Night tweet: https://twitter.com/Dolphin4176/status/227634224247754752
tvpg at aol dot com
Entered the Plasma Car GA
tvpg at aol dot com
I like the hapy hoodie most
gfc: super blogger girl
buttons: http://allmywins.blogspot.com
facebook: jennifer lleras
jennifer.lleras@gmail.com
I love the play in paisley outfit!
happy hoodie.
I entered the Thomas & Friends giveaway.
I love this whole outfit: http://www.betweencollection.com/shop/clothes/7661331F00~lovem%27+leggins.htm
Following you on GFC as Tara :)
I tweeted https://twitter.com/_aspectacledowl/status/228019689643712513
I entered the Pop the Pig Kids Game giveaway
I like the lovem' leggins
Damian Jarreau
I follow on google friend connect
I really like the take the tank shirt
I like the Do the dress dress
I like take the tank
magic5905 at embarqmail dot com
I like the play in paisley
ngingery at gmail . com
I follow you via GFC (Erin Busymom). Thank you for the lovely giveaway!
Erin E
busymom369 at gmail dot com
I love the "Do the Dress" dress.
Erin E
busymom369 at gmail dot com
Your button is on my blog (sidebar)
http://busymom369.blogspot.com/
busymom369 at gmail dot com
I love the Happy Hoodie! It's so cute!
i like the rockin ruffles
happy hoodie (CoreyOlomon at gmail dot com)
Night Tweet: https://twitter.com/CoreyOlomon/status/228396652250148864
I love the Play in Paisley outfit! Cute for my granddaughter.
spcale at yahoo dot com
carol lewis
morning tweet https://twitter.com/dresdenrain/status/228467421432909824
spcale at yahoo dot com
i like the rockin' ruffles
susansmoaks at gmail dot com
I like the happy Hoodie.
I Love the Happy Hoodie. Perfect for our mild winters.
follow on GFC
I like the skoot @ skirt
google follower
I like
rockin' ruffles
posted on my blog http://tanyajoshanti81.blogspot.com/2012/07/between-childrens-clothes-giveaway.html
displayed your button on my blog http://tanyajoshanti81.blogspot.com/
bring home the baby shopping guide button added to my blog http://tanyajoshanti81.blogspot.com/
morning tweet https://twitter.com/tanyawhite16/status/228570145239470080
The happy hoodie would be adorable on my little girl. tylerpants(at)gmail.com
Entered your Cystex giveaway. tylerpants(at)gmail.com
I like the Happy Hoodie. Thank you
candieluster(at)gmail(dot)oom
GFC follower. I like do the dress.
annettekz2@yahoo.com
I love the Pretty in Paisley outfit. garrettsambo@aol.com
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